Lord Sugar can terrify whom he likes; for us, The Apprentice is one great big caper across some of our favourite London haunts, filmed between April and June this year.
FilmFixer’s support is recognised on the credits this year, on behalf of our client boroughs Camden, Islington, Lambeth, Southwark, Haringey, Kingston, Merton and Lewisham.
Most impressive is of course, this year’s house – a stunning multi-million pound pad in Camden’s Belsize Park, that the apprentices are seen dashing in and out of.
Other addresses in Camden include Stable Stret, Pancras Road, Chalk Farm Road, The Bowery, William Road, Pancras Road, Midland Road, Bloomsbury Place, Bloomsbury Square, Southampton Row, Hampstead Road, Harrington Square, Colonnade, Herbrand Street, Grenville Street, Shelton Street, Neal St, Endell Street, Earlham Sreett, Shorts Gardens, Tottenham Court Road, Buck Street, Pancras Road, and Fortress Road.
In Islington, the production headed to Exmouth Market, Rosebury Avenue, Spafield Street, St John’s Lane, Finsbury Square, Britton Street overnight, Eden Grove, Hornsey Street, York Way, Old Street, Camden Passage, Essex Road, Hazellville Road, Camden Road, Pierrepoint Row and Caledonian Road.
In nearby Haringey, the contestants tear around Methuen Park, Gourley Place, Lordship Lane, Elder Avenue and The Broadway.
In Lewisham, Brooklands Park was filmed, along with an overnight at Coinsborough Crescent.
There was overnight filming in Kingston’s Wood Street and then over in Merton, the series shot in Merton Park Parade, Kingston Road, Thirsk Road, St Barnabas Road and London Road.
In Southwark they were packed off to Potters Field Park, Park Street, Stoney Street, Lavington Street, Druit Street, Neate Street, Bank End, London Bridge Street, St Thomas Street, an overnight on Walworth Road, and Browning Street.
And in Lambeth, teams pitched up at Bromell’s Road, Chicheley Street, Belvedere Road, overnight at Streatham Hill, Station Approach, Stockwell Skate Park, Wandsworth Road, Lower Marsh and Vauxhall Walk.
FilmFixer manages the film office service on behalf of all these boroughs. FilmFixer director Karen Everett says, “It was really kind of the production to namecheck us in the credits. We look forward to welcoming the production each year. It’s a real event for us.
“The nimble, unobtrusive approach to filming is very clever. The wide variety of locations used is great for local residents to see. And the production team is extremely respectful of residents. It’s a great format – and one which London is able to support with our huge variety settings.
“We’re always pleased that our software FilmApp is perfectly able to help the crew stay on top of who is where, in their eye watering schedule.
“Good luck to all the contestants, but yet again, London is already the winner.”